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	<title>The Third Place</title>
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		<title>The Third Place</title>
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		<title>SS+K Featured In Communication Arts</title>
		<link>http://bradleykay.wordpress.com/2009/11/08/ssk-featured-in-communication-arts/</link>
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		<pubDate>Sun, 08 Nov 2009 19:27:00 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<category><![CDATA[Aaron Copeland]]></category>
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		<category><![CDATA[Communication Arts]]></category>
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		<category><![CDATA[Goodby Silverstein + Crispin Porter Bogusky]]></category>
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		<description><![CDATA[
 
We’re not the greatest at tooting our own horn, but when somebody else that matters picks up our horn + blasts a fanfare worthy of Aaron Copeland, even we feel compelled to showcase it.
What follows is a feature on SS+K in the latest edition of Communication Arts, perhaps the most prestigious chronicle of creativity in America.
It’s our [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1200&subd=bradleykay&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p style="text-align:center;"><img class="aligncenter size-full wp-image-1207" title="CommArts Cover" src="http://bradleykay.files.wordpress.com/2009/11/picture-22.png?w=500&#038;h=599" alt="CommArts Cover" width="500" height="599" /><a href="http://bradleykay.files.wordpress.com/2009/11/picture-4.png"><img class="aligncenter size-full wp-image-1208" title="Comm Arts 1st Page Feature" src="http://bradleykay.files.wordpress.com/2009/11/picture-4.png?w=500&#038;h=472" alt="Comm Arts 1st Page Feature" width="500" height="472" /></a></p>
<p> </p>
<p><span style="font-size:small;">We’re not the greatest at tooting our own horn, <span style="font-size:small;">but when somebody else that matters picks up our horn + blasts a fanfare worthy of Aaron Copeland, even we feel compelled to showcase it.</span></span></p>
<p><span style="font-size:small;"><span style="font-size:small;">What follows is a feature on SS+K in the latest edition of <a href="http://www.commarts.com/">Communication Arts</a>, perhaps the most prestigious chronicle of creativity in America.</span></span></p>
<p><span style="font-size:small;"><span style="font-size:small;">It’s our story, quite well told by award-winning journalist + author, <a href="http://www.warrenberger.com/">Warren Berger</a>. He wrote nice words + the editors generously gave us pages + pages showing our work. Lots of it.</span></span></p>
<p><span style="font-size:small;"><span style="font-size:small;">Far be it from us to make predictions, but when an agency is featured in <a href="http://www.commarts.com/">Communication Arts</a>, it’s often not so much a celebration of an agency’s amazing past as a prediction of an amazing future.</span></span></p>
<p><span style="font-size:small;"><span style="font-size:small;">We follow in the footsteps of the <a href="https://www.tbwachiat.com/">Chiat/Days</a>, <a href="http://www.goodbysilverstein.com/">Goodby Silversteins</a> + <a href="http://www.cpbgroup.com/#cpb">Crispin Porter Boguskys</a>. Big footsteps indeed. But as a friend of ours wrote for the New York Lottery, ‘Hey, you never know.’</span></span></p>
<p><span style="font-size:small;"><span style="font-size:small;">You can download a PDF of the entire article here: <a href="http://bradleykay.files.wordpress.com/2009/11/11_8_09_comm_arts_ssk2.pdf">Comm_Arts_SSK</a></span></span></p>
<p><span style="font-size:small;"><span style="font-size:small;">As always, your comments and feedback are welcome here.</span></span></p>
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			<media:title type="html">CommArts Cover</media:title>
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			<media:title type="html">Comm Arts 1st Page Feature</media:title>
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		<title>A Trip Into The Secret, Online &#8216;Cloud&#8217;</title>
		<link>http://bradleykay.wordpress.com/2009/11/04/a-trip-into-the-secret-online-cloud/</link>
		<comments>http://bradleykay.wordpress.com/2009/11/04/a-trip-into-the-secret-online-cloud/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 21:35:14 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<description><![CDATA[
via cnn.com
Making the complex simple is never easy.
This video on cloud computing and storage offers a really basic explanation of what happens to your digital assets like photography when you store them online.
For those of you not hanging out with the Twitterati it&#8217;s worth a peek.






       <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1194&subd=bradleykay&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><div class="posterous_bookmarklet_entry"><a href="http://www.cnn.com/2009/TECH/11/04/cloud.computing.hunt/index.html"></a><a href="http://posterous.com/getfile/files.posterous.com/bradleykay/xobIuGikqljruHetnaowcDGDcnbwJcdlmswfjumljHqAkgDHjtJCIrAiBxJa/media_httpwwwcnncom2009TECH1104cloudcomputinghuntt1largcloudcomputingcnnjpg_wElgmzyBhGGenHb.jpg.scaled1000.jpg"><img src="http://posterous.com/getfile/files.posterous.com/bradleykay/xobIuGikqljruHetnaowcDGDcnbwJcdlmswfjumljHqAkgDHjtJCIrAiBxJa/media_httpwwwcnncom2009TECH1104cloudcomputinghuntt1largcloudcomputingcnnjpg_wElgmzyBhGGenHb.jpg.scaled500.jpg" alt="" width="500" /></a>
<div class="posterous_quote_citation">via <a href="http://www.cnn.com/2009/TECH/11/04/cloud.computing.hunt/index.html">cnn.com</a></div>
<p>Making the complex simple is never easy.</p>
<p><a href="http://www.cnn.com/2009/TECH/11/04/cloud.computing.hunt/index.html#">This video</a> on cloud computing and storage offers a really basic explanation of what happens to your digital assets like photography when you store them online.</p>
<p>For those of you not hanging out with the Twitterati it&#8217;s worth a peek.</p>
</div>


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		<title>The Way We Live Now &#8211; Going Offline in Search of Freedom</title>
		<link>http://bradleykay.wordpress.com/2009/10/25/the-way-we-live-now-going-offline-in-search-of-freedom/</link>
		<comments>http://bradleykay.wordpress.com/2009/10/25/the-way-we-live-now-going-offline-in-search-of-freedom/#comments</comments>
		<pubDate>Sun, 25 Oct 2009 13:31:20 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<description><![CDATA[





I’m not wishing the Internet away. It has become so integral to my work — to my life — that I honestly can’t recall what I did without it. But it has allowed us to reflexively indulge every passing interest, to expect answers to every fleeting question, to believe that if we search long enough, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1193&subd=bradleykay&ref=&feed=1" />]]></description>
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<p style="text-align:center;"><img class="aligncenter" src="http://graphics8.nytimes.com/images/2009/10/25/magazine/WWLN_190.1.jpg" border="0" alt="" width="190" height="142" /></p>
<blockquote><div>
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<blockquote><p>I’m not wishing the Internet away. It has become so integral to my work — to my life — that I honestly can’t recall what I did without it. But it has allowed us to reflexively indulge every passing interest, to expect answers to every fleeting question, to believe that if we search long enough, surf a little further, we can hit the dry land of knowing “everything that happens” and that such knowledge is both possible and desirable. In the end, though, there is just more sea, and as alluring as we can find the perpetual pursuit of little thoughts, the net result may only be to prevent us from forming the big ones.</p>
</blockquote>
<p>Not long ago, I started an experiment in self-binding: intentionally creating an obstacle to behavior I was helpless to control, much the way Ulysses lashed himself to his ship’s mast to avoid succumbing to the Sirens’ song. In my case, though, the irresistible temptation was the Internet. But before I began, I wondered about the genesis of the term “self-binding.” So I hopped online and found Jon Elster, a professor of political science at <a title="More articles about Columbia University." href="http://topics.nytimes.com/top/reference/timestopics/organizations/c/columbia_university/index.html?inline=nyt-org">Columbia University</a>, whose book “Ulysses Unbound” explores whether voluntarily restricting your choices enhances or curtails freedom.</p>
<p>That reminded me: I hadn’t read “The Odyssey” since college, and because I was pretty sure that my copy was at the bottom of a carton of books in faraway Minneapolis, I Googled the original text. I browsed several versions before downloading what seemed like the best translation. Because my interest lay specifically with the Sirens (quick Web break to make sure that should be uppercase), I sifted through a variety of classicists’ interpretations of their role. Then — and this seemed reasonable enough — I searched for the “Sirens” episode in <a title="More articles about James Joyce." href="http://topics.nytimes.com/top/reference/timestopics/people/j/james_joyce/index.html?inline=nyt-per">James Joyce</a>’s “Ulysses.” I can’t quite recollect how I got to the video for the song “Sirens,” by the alternative rock group AVA, but that put me in mind of Blink-182 (with whom AVA shares a frontman), so I clicked over to that band’s site to check for any updates on the release of its new album, then watched its reunion performance from February’s <a title="More articles about the Grammy Awards." href="http://topics.nytimes.com/top/reference/timestopics/subjects/g/grammy_awards/index.html?inline=nyt-classifier">Grammy Awards</a>. . . . When I looked up, three and a half hours had passed.</p>
<p>And that is why I need the mast. It came in the form of an app called <a href="http://macfreedom.com/" target="_blank">Freedom</a>, which blocks your Internet access for up to eight hours at a stretch. The only way to get back online is to reboot your computer, which — though not as foolproof as, say, removing the modem entirely and overnighting it to yourself (another strategy I’ve contemplated) — is cumbersome and humiliating enough to be an effective deterrent. The program was developed by Fred Stutzman, a graduate student in information and library science, whose own failsafe self-binding technique — writing at a cafe without Internet access — came undone when the place went wireless. “We’re moving toward this era where we’ll never be able to escape from the cloud,” he told me. “I realized the only way to fight back was at an individual, personal level.”</p>
<p>Freedom, which runs only on Macs, is downloaded more than 4,000 times a month. Stutzman says this mass-erosion of our self-control was inevitable, as the instrument of our productivity merged with that of our distraction: since computers have expanded from mere business tools to full-service entertainment centers. But I think there’s something deeper going on as well. Those mythical bird-women (look it up) didn’t seduce with beauty or carnality — not with petty diversions — but with the promise of unending knowledge. “Over all the generous earth we know everything that happens,” they crooned to passing ships, vowing that any sailor who heeded their voices would emerge a “wiser man.” That is precisely the draw of the Internet.</p>
<p>It is heartening that the yearning for learning is the most powerful of all human cravings (though it applies equally to obtaining the wisdom of Zeus or the YouTube video on how to peel a banana like a monkey). Yet the sea surrounding the Sirens was littered with corpses. Can increased knowledge really destroy us?</p>
<p>Well, yes. According to Elster, there are certainly occasions when choosing ignorance could be smart. You might decline, for instance, to undergo testing for the genetic marker for Huntington’s disease, which is fatal and incurable. Or say you were an East German after reunification: would you want to read files that may show that your spouse had informed against you? As a culture, we have banned research on reproductive cloning, fearing how future generations might use the results.</p>
<p>In my slightly less agonizing situation, the trap is more of a bait and switch: the promise is of infinite knowledge, but what’s delivered is infinite information, and the two are hardly the same. In that sense, Homer may have been the original neuropsychologist: centuries after his death, brain studies show that true learning is largely an unconscious process. If we’re inundated with data, our brains’ synthesizing functions are overwhelmed by the effort to keep up. And the original purpose — deeper knowledge of a subject — is lost, as surely as the corpses surrounding Sirenum scopuli.</p>
<p>It could be that sometimes our greatest freedom may be to choose freedom from freedom. I am still surprised by the relief that floods me whenever I bind myself from going online, when I have no option but to ignore the incessant tweets and e-mail messages and videos and news links and even the legitimate research.</p>
<p>I’m not wishing the Internet away. It has become so integral to my work — to my life — that I honestly can’t recall what I did without it. But it has allowed us to reflexively indulge every passing interest, to expect answers to every fleeting question, to believe that if we search long enough, surf a little further, we can hit the dry land of knowing “everything that happens” and that such knowledge is both possible and desirable. In the end, though, there is just more sea, and as alluring as we can find the perpetual pursuit of little thoughts, the net result may only be to prevent us from forming the big ones.</p>
<div><span style="font-size:10px;"><a href="http://posterous.com">Posted via web</a> from <a href="http://bradleykay.posterous.com/the-way-we-live-now-going-offline-in-search-o-0">bradleykay&#8217;s posterous</a></span></div>
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		<title>Bolle Bottles by Tapio Wirkkala for Venini</title>
		<link>http://bradleykay.wordpress.com/2009/10/18/bolle-bottles-by-tapio-wirkkala-for-venini/</link>
		<comments>http://bradleykay.wordpress.com/2009/10/18/bolle-bottles-by-tapio-wirkkala-for-venini/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 01:19:08 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<description><![CDATA[  
via midcenturymodernist.com
I have one word to describe these glass objects &#8211; &#8220;gorgeous&#8221;.  
This series, designed by Tapio Wirkkala in 1968, employs the “Incalmo” technique wherein two different types of glass, worked separately, are fused together to obtain, within a single object, separate areas differentiated by colors. — Moss






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			<content:encoded><![CDATA[<div class='snap_preview'><br /><div class="posterous_bookmarklet_entry"> <a href="http://www.midcenturymodernist.com/2009/10/bolle-bottles-by-tapio-wirkkala-for-venini.html"><img src="http://posterous.com/getfile/files.posterous.com/bradleykay/ujnzhfjhxlDuynabrsvFoBcCHwdfFFBtfpstAgCjyAGaeqeCiiyeDmuvAjqa/media_httpstewfblogscoma6a00d8341c796653ef0120a5ec21e6970b500wi_tEhewGzAIHIJDDb.a6a00d8341c796653ef0120a5ec21e6970b-500wi.scaled500.jpg" width="480"> </a>
<div class="posterous_quote_citation">via <a href="http://www.midcenturymodernist.com/2009/10/bolle-bottles-by-tapio-wirkkala-for-venini.html">midcenturymodernist.com</a></div>
<p>I have one word to describe these glass objects &#8211; &#8220;gorgeous&#8221;.  </p>
<p>This series, designed by Tapio Wirkkala in 1968, employs the “Incalmo” technique wherein two different types of glass, worked separately, are fused together to obtain, within a single object, separate areas differentiated by colors. — Moss</p>
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		<title>Mach 2000 Dark Master Chronograph Watch</title>
		<link>http://bradleykay.wordpress.com/2009/10/17/mach-2000-dark-master-chronograph-watch/</link>
		<comments>http://bradleykay.wordpress.com/2009/10/17/mach-2000-dark-master-chronograph-watch/#comments</comments>
		<pubDate>Sat, 17 Oct 2009 18:43:57 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<description><![CDATA[ 

LIP watches have been around for over 150 years but were unavailable in the United States until very recently. The company has reintroduced some of their most important models from a modern collection that was first unveiled 35 years ago.&#160;
In the 1960s and 1970s, LIP enlisted a handful of creative architects and designers to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1189&subd=bradleykay&ref=&feed=1" />]]></description>
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<p />
<p />LIP watches have been around for over 150 years but were unavailable in the United States until very recently. The company has reintroduced some of their most important models from a modern collection that was first unveiled 35 years ago.&nbsp;
<p />In the 1960s and 1970s, LIP enlisted a handful of creative architects and designers to design contemporary watches. Among them was the prolific Roger Tallon, who designed everything from high-speed French TGV trains to the 1964 Helicoid Staircase (part of the MoMa Design Collection). Tallon&#8217;s LIP designs include the iconic Mach 2000 series.&nbsp;


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		<title>Stefan Sagmeister: The Power Of Time Off</title>
		<link>http://bradleykay.wordpress.com/2009/10/04/stefan-sagmeister-the-power-of-time-off/</link>
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		<pubDate>Mon, 05 Oct 2009 00:40:11 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<description><![CDATA[


Every seven years, designer Stefan Sagmeister closes his New York studio for a yearlong sabbatical to rejuvenate and refresh their creative outlook. He explains the often overlooked value of time off and shows the innovative projects inspired by his time in Bali.

I agree with Sagmeister&#8217;s sentiments and think creativity is unleashed when we take a break from our routines.





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<div><span style="font-family:arial, helvetica, sans-serif;font-size:12px;line-height:16px;">Every seven years, designer Stefan Sagmeister closes his New York studio for a yearlong sabbatical to rejuvenate and refresh their creative outlook. He explains the often overlooked value of time off and shows the innovative projects inspired by his time in Bali.</span></div>
<div></div>
<div><span style="font-family:arial, helvetica, sans-serif;font-size:12px;line-height:16px;">I agree with Sagmeister&#8217;s sentiments and think creativity is unleashed when we take a break from our routines.</span></div>


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		<title>Uber Cool Retro Classic Casio Watch</title>
		<link>http://bradleykay.wordpress.com/2009/10/03/uber-cool-retro-classic-casio-watch/</link>
		<comments>http://bradleykay.wordpress.com/2009/10/03/uber-cool-retro-classic-casio-watch/#comments</comments>
		<pubDate>Sat, 03 Oct 2009 14:48:34 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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My 8 year old son&#8217;s been begging for a watch lately so I decided to turn to the InterWeb to conduct some research online. The typical watches for kids all looked a bit juvenile but then I stumbled upon the Casio LCF20 Classic Series
The arcade inspired dial designs and colors of these watches are reminiscent of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1175&subd=bradleykay&ref=&feed=1" />]]></description>
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<div>
<p>My 8 year old son&#8217;s been begging for a watch lately so I decided to turn to the InterWeb to conduct some research online. The typical watches for kids all looked a bit juvenile but then I stumbled upon the <a href="http://www.casio.com/products/Timepiece/Classic/LCF20_Series/" target="_blank">Casio LCF20 Classic Series</a></p>
<div class="gmail_quote">The arcade inspired dial designs and colors of these watches are reminiscent of the 80&#8217;s and the face resembles an electronic game display. At $39.95 how can you go wrong. In this case, daddy may need to get one too.Bottom line: these watches just look cool!</p>
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		<title>BumpTop + Apple&#8217;s Tablet Will Rule The World</title>
		<link>http://bradleykay.wordpress.com/2009/10/02/bumptop-apples-tablet-will-rule-the-world/</link>
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		<pubDate>Fri, 02 Oct 2009 17:35:37 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<description><![CDATA[

I wrote about BumpTop shortly after Anand Agarawala, its founder, was featured at TED in 2007 and demonstrated the awesomeness of this 3D user interface that enables natural organization and sharing.
I predict BumpTop combined Apple&#8217;s eventual slam dunk product, the Tablet, will change the computing experience as we now know it. Can&#8217;t wait to watch it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1170&subd=bradleykay&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p><span style="text-align:center; display: block;"><a href="http://bradleykay.wordpress.com/2009/10/02/bumptop-apples-tablet-will-rule-the-world/"><img src="http://img.youtube.com/vi/6jhoWsHwU7w/2.jpg" alt="" /></a></span></p>
<p><span style="text-align:center; display: block;"><a href="http://bradleykay.wordpress.com/2009/10/02/bumptop-apples-tablet-will-rule-the-world/"><img src="http://img.youtube.com/vi/eqcmPJ-oVL0/2.jpg" alt="" /></a></span></p>
<p>I wrote about <a href="http://bumptop.com/">BumpTop</a> shortly after Anand Agarawala, its founder, was featured at <a href="http://www.ted.com/talks/lang/eng/anand_agarawala_demos_his_bumptop_desktop.html">TED</a> in 2007 and demonstrated the awesomeness of this 3D user interface that enables natural organization and sharing.</p>
<p>I predict <a href="http://bumptop.com/">BumpTop</a> combined <a href="http://www.apple.com/">Apple&#8217;s</a> eventual slam dunk product, the <a href="http://gizmodo.com/5370252/apple-tablet-to-redefine-newspapers-textbooks-and-magazines">Tablet</a>, will change the computing experience as we now know it. Can&#8217;t wait to watch it happen.</p>
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		<title>Inspired Art + Animation by Blu and David Ellis</title>
		<link>http://bradleykay.wordpress.com/2009/09/27/inspired-art-animation-by-blu-and-david-ellis/</link>
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		<pubDate>Sun, 27 Sep 2009 15:45:03 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
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		<category><![CDATA[Poetry]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Viral Video]]></category>
		<category><![CDATA[Blu]]></category>
		<category><![CDATA[David Ellis]]></category>
		<category><![CDATA[Graffiti]]></category>
		<category><![CDATA[Stop Motion]]></category>
		<category><![CDATA[Street Art]]></category>

		<guid isPermaLink="false">http://bradleykay.wordpress.com/?p=1167</guid>
		<description><![CDATA[
An inspired collaborative animation by Blu and David Ellis. Two words, &#8220;too cool.&#8221;
       <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1167&subd=bradleykay&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p><span style="text-align:center; display: block;"><a href="http://bradleykay.wordpress.com/2009/09/27/inspired-art-animation-by-blu-and-david-ellis/"><img src="http://img.youtube.com/vi/uad17d5hR5s/2.jpg" alt="" /></a></span></p>
<p>An inspired collaborative animation by Blu and David Ellis. Two words, &#8220;too cool.&#8221;</p>
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		<title>The NeoCube</title>
		<link>http://bradleykay.wordpress.com/2009/09/26/the-neocube/</link>
		<comments>http://bradleykay.wordpress.com/2009/09/26/the-neocube/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 13:56:11 +0000</pubDate>
		<dc:creator>bradkay</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Cool]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[Magnets]]></category>
		<category><![CDATA[NeoCube]]></category>
		<category><![CDATA[Snuggie]]></category>

		<guid isPermaLink="false">http://bradleykay.wordpress.com/?p=1162</guid>
		<description><![CDATA[
I read about  NeoCube a few weeks ago and have been mesmerized by it ever since. It&#8217;s a toy consisting of 216 little magnetic balls, a silver mass you can squeeze or draw into a string or arrange into stars, a cube, a tube, pretty much anything.
With the snuggie craze behind us, I wonder if [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=bradleykay.wordpress.com&blog=3587201&post=1162&subd=bradleykay&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p><span style="text-align:center; display: block;"><a href="http://bradleykay.wordpress.com/2009/09/26/the-neocube/"><img src="http://img.youtube.com/vi/gidumziw4JE/2.jpg" alt="" /></a></span></p>
<p>I read about  <a href="http://http://www.theneocube.com/?gclid=CK_Wj7a1j50CFdZM5QodWHfD7Q">NeoCube</a> a few weeks ago and have been mesmerized by it ever since. It&#8217;s a toy consisting of 216 little magnetic balls, a silver mass you can squeeze or draw into a string or arrange into stars, a cube, a tube, pretty much anything.</p>
<p>With the <a href="https://www.getsnuggie.com/flare/next">snuggie</a> craze behind us, I wonder if the NeoCube is next.</p>
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